Resources and values

More than 1,000 circuits per year across Spain and Europe provide our drivers with extensive knowledge of each destination to make your trips unforgettable.

Daily routes in Madrid, Segovia, Toledo, El Escorial, Ávila, Aranjuez and many other places.

Excursions to various destinations.

We provide:

• Circuits for major tour operators
• Trips for seniors
• Trips for students and foreign students in Spain
• Trips for religious groups (pilgrimages, Lourdes, Fátima, etc.)
• End-of-course trips (schools)
• Visits
• Excursions
• Transfers / Airport transfers (all seats: singles, families)

Music and sporting events:

• Trips to football matches, finals, fan clubs, weekly transfers for teams and fans
• Other sporting events

Musical concerts such as:

• San Festival (Gandía, Valencia)
• Viña Rock (Villarrobledo, Albacete)
• Contempopranea (Badajoz)
• FIB (Benicàssim, Castellón)
• Arenal Sound (Burriana, Castellón), etc.

Cultural events:

Fallas – San Fermín – El Pilar – Santiago de Compostela – New Year's Eve events

Family and corporate events:

Weddings, communions, baptisms, corporate meals and dinners

School and youth transport:

Our company is highly specialized in school route services with more than 50 years of experience.

We hold ISO 9001 since 2000, renewing and exceeding periodic audits.

Aware of the sensitivity of school transport, our expert staff acts with professionalism and patience.

Our documentation department provides required documentation related to school transport regulations.

We provide services for excursions, study trips and collaborate with local programs.

Disabled transport:

Many years of experience providing transport for occupational and special education centers, with adapted vehicles and trained staff.

Workers transport (Factories, Business Centers, etc.):

Main companies rely on us for more than 300 daily routes transporting over 12,000 users daily.

Our commuter fleet is adapted to provide service with the highest guarantees of comfort, speed and environmental respect.

Vehicles are equipped with the latest active and passive safety features.

Safety

• Disc braking system with ABS + ASR
• 6-speed automatic gearbox for smooth driving, especially at start-up.
• Hydraulic auxiliary brake integrated in the gearbox.
• Non-deformable rollover body structure

Accessibility

Our commuter fleet includes elements to improve accessibility for passengers, especially those with disabilities.

• Pneumatic suspension with kneeling function to reduce boarding height.
• High-performance climate control
• Space for a wheelchair including seatbelt and stop request button.
• Ramp or lift to allow wheelchair access.
• Visual and audible aids to improve boarding.
• Visual and spoken next stop announcements (in some services)
• Exterior LED line indicator
• Vehicle location by GPS for better service efficiency and route optimization.

Interiors

Spacious interiors with numerous seats

Traveler safety has always been a fundamental goal in our companies.

Coach travel is one of the safest collective transport modes.

This safety is based on well-defined pillars:

Safety pillars

• Frequent fleet renewal
• Rigorous and continuous maintenance plan
• Ongoing driver training focusing on efficient and safe driving

It is important to know the safety components installed in our fleet vehicles.

Our staff are trained in emergency procedures, first aid and accident response.

Door and access

Locate them. Avoid rushing when boarding or alighting the coach.

The driver

A professionally trained specialist. Follow their instructions.

Emergency door opening

The emergency opening device is visible near the doors and should be used only when the vehicle is stopped.

Emergency hammers

Emergency breakers are located near windows marked as "emergency exit". Use only if impossible to exit through doors.

Seat belt

If your seat has a belt, fasten it.

Luggage

Entrust luggage to the driver who will place it in the hold. Hand luggage should remain in overhead racks.

Central aisle

Ensure no personal belongings occupy the aisle. It must remain clear.

First aid kit

Mandatory in all coaches, usually located at the front and identified by a pictogram.

Smoking

Respect the no-smoking rule. Follow instructions.

Fire extinguisher

Located at the front of the vehicle near the driver's seat.

Stay calm. Exit the coach quickly leaving personal belongings behind.

Use doors and emergency exits that are nearest and accessible.

Move away from the coach to a safe place relative to traffic.

If there is a small fire use the extinguisher. If the fire spreads or there is heavy smoke, evacuate immediately.

Notify emergency services.

SAFETY IS EVERYONE'S RESPONSIBILITY

Achieving excellent service requires the best resources.

At SAMAR we have the best vehicles the automotive market offers.

We subject our fleet to a continuous and rigorous maintenance plan to ensure they run like new.

We have highly specialized workshops available 24/7 equipped with advanced diagnostic and management systems.

If necessary, our workshops have a fleet of mobile workshop vehicles to solve minor incidents on site.

Our staff undergo continuous training provided by manufacturers and suppliers.

A comprehensive IT management system coordinates workshops, spare parts and cleaning.

We implement a preventive intervention plan so our vehicles are under full control.

Quality

We are a service company committed to our customers and service quality.

Having the best vehicles and well-trained drivers is not enough if backstage processes do not work.

We implemented strict protocols and procedures across all company areas.

These practices have allowed us to grow while maintaining excellence.

Over 15 years ago we implemented ISO 9001 across all departments.

We keep adopting more specific and strict standards demanded by passenger transport.

• ISO 14001, an Environmental Management System designed to balance profitability and impact reduction.
• UNE-EN 13816, aimed at achieving maximum quality in passenger transport.
• ISO 45001, requirements for an effective Occupational Health and Safety Management System.

Madrid Excelente, a quality certification by the Madrid regional government.

Environment

We take environmental impact into account in our activities.

The best reduction is not generating waste.

We foster new technologies and digital storage to reduce paper and printing.

Water used in vehicle washes is recycled, achieving high reuse percentages.

We prioritize efficient vehicle models with lower consumption and emissions.

Waste like used oils and batteries are processed by authorized environmental managers.

All of this is complemented by continuous training on environmental policies and driver efficiency.

If you are our supplier, view our environmental commitment at: Environmental commitment letter

We currently have a workforce of over 1,035 people across all our delegations in Spain.

Our success and professionalism are based on the effort and quality of our highly qualified and approachable team.

Our team includes:

We appreciate long-term training and development.

We implemented a continuous training plan across all departments.

Customer satisfaction.

We provide Wi‑Fi service on an increasing number of coaches.

This free service allows you to connect to the internet from compatible devices such as:

Compatible devices

• Laptops
• Tablets
• Smartphones

The system uses an onboard router that receives data via 3G and distributes it as Wi‑Fi.

Signal quality

Signal quality may be affected by various factors:

• Vehicle movement causes changes in mobile repeaters.
• Coverage may be poor or nonexistent in unpopulated areas, tunnels and indoor spaces.
• Bandwidth is shared among users, so speed decreases with more connected users.

We use Orange's network for the service. To check coverage, consult their online map: Mobile coverage check

We transport people and do not discriminate based on physical or sensory condition.

We include social efficiency within our service quality criteria.

Accessibility policy

Our Accessibility policy is based on the following principles:

• Continuous adaptation to current legislation.
• Promote actions in terminals, stops and stations to remove architectural barriers.
• Train and raise awareness among staff on accessibility and care for people with disabilities.
• Implement a continuous improvement plan including new accessibility technologies.
• Include accessibility in development plans so more services become accessible each year.

Ticket purchase

A passenger with reduced mobility should not see service quality diminished compared to others.

We have protocols for travelers with reduced mobility and request 48 hours' notice to ensure proper assistance.

Our staff are available to resolve doubts directly or connect you with the appropriate services.

It is recommended that the passenger arrives at the vehicle platform about 15 minutes before departure.

Fleet accessibility

Accessibility is a priority when renewing our fleet. New acquisitions include elements for passengers with reduced mobility.

The number of accessible vehicles in our fleet grows each year.

Accessibility elements vary depending on vehicle type and service.

Urban and suburban buses

Buses providing commuter service include the following elements:

• Reserved seats for passengers with reduced mobility (minimum of four), identified with pictograms and different upholstery color.
• Kneeling system to reduce boarding height.
• Horizontal and vertical handrails with non-slip material and stop request buttons.
• Seat-free space to accommodate at least one wheelchair with its own button and seatbelt.
• Ramp (low-floor vehicles) or lift (stepped vehicles) for wheelchair access.
• Non-slip flooring in all conditions.
• Visual and audible stop requests and, in some services, announced stop names.

Interurban buses

Interurban regular service vehicles generally include the following accessibility elements:

• Lifts for wheelchair access. Check lines with this system via our Traveler Assistance Service (984 689 912).
• Signage elements such as access and exit pictograms.
• Highlighted step edges and interior obstacle signage.
• Handrails to facilitate boarding, alighting and movement inside the vehicle.

Note: toilets, where available, are not adapted.

Luggage

A wheelchair (if the passenger chooses not to travel in it) will be considered free baggage. Our staff will indicate necessary conditions.

Other aids like walkers or respirators will be transported free of charge.

Guide dogs

Guide dogs accompanying passengers may travel on board free of charge.

On board, dogs must sit on the floor at the passenger's feet.

Dogs must be properly equipped with leash and muzzle and the owner must have documentation proving the dog is a guide dog.

Web and mobile accessibility

SAMAR's website (www.samar.es) is designed with accessibility in mind.

We aim to make the site more readable for all users regardless of circumstances or devices.

An accessible page is useful both for people with disabilities and for users under conditions that hinder access to information.

Our website complies with W3C standards at AA level.

This standard describes how to make Web pages accessible without sacrificing design.